The Routine Robot
Mental Reps Co.

The Routine Robot

Designed by a Sports & Performance Psychology Expert, the Routine Robot is the first-of-its-kind routine toy that solves today's struggles and builds skills for the future.

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Build real-life skills while you build routines

Grow follow-through & frustration tolerance

Learn self-trust through sustained effort

End nagging & endless negotiations

How It Works

The Routine Robot showing tasks: Lunch, Playtime, Clean Up
1

Pick a Routine

Write each step on the sliders

2

Drop the Surprise Ball

Each completed step is a win

3

Meet Your Goal

Stack your reps & stay consistent!

Same Skills.
New Ballgame.

The Routine Robot uses the science of performance psychology to help kids grow through challenge and consistency.

Professional athlete

Proven by the Pros

The mental skills used by:

  • World-class performers
  • Pro athletes
  • Business leaders
Child learning

Made Just for Kids

Are the same skills kids need when they:

  • Don't feel like starting
  • Make a mistake
  • Face something difficult
The Routine Robot

The Routine Robot

Sign up for Early Access to get the Routine Robot, three Routine Robot Trackers, and a free sticker roll.

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Meet the Founder

“Inspired by my work with elite athletes, Mental Reps Co. helps kids build skills for the future.”

From the New York Yankees to business leaders, Lauren spent her career helping grownups grow their mental skills. Mental Reps Co. and the Routine Robot bring those skills to kids through joyful play.

Lauren Johnson

The Routine Robot

vs.

Traditional Routine
Solutions

Other
Brands
Reduces reliance on rewards over time
Uses proven principles of sports psychology
Builds sustained motivation
Grows with your child's skill
It dramatically shifted our son's attitude, motivation, and overall independence!
Ben, Parent
Her routine took up to an hour with help and reminders. After a few days, we saw a dramatic reduction in that time to under 15 minutes, totally on her own!
Chelsea, Parent
My son says, "It's Routine Robot time!" and jumps into his routine. What took 45 mins (on a good day!) now takes only 15!
Jake, Parent

The Routine Builder
Bundle

Join the waitlist for the book-and-toy bundle designed to help kids meet their goals and build real-life skills for success.

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The Routine Robot Bundle

Meet the Rep Squad

Inside your brain is the Rep Squad, the team that helps you be your best. They get stronger every time you do your reps!

Start Your New
Routine

Follow @mentalrepsco for updates, restocks, and research-backed tips for building strong habits at home.

Join the Waitlist

Sign up to get exclusive early access to the Routine Robot.